Billing Overview
Bullseye uses credit-based pricing. Each identified visitor consumes one credit. All plans include the core visitor identification feature, with additional capabilities available as you scale.
How Credits Work
- One credit per identification - When Bullseye identifies a visitor on your website, one credit is consumed
- Monthly allocation - Your plan includes a set number of credits per month
- Overage - If you exceed your monthly credits, additional identifications are billed at the overage rate for your plan
- Unused credits - Credits do not roll over to the next billing period
Plan Tiers
| Plan | Monthly Price | Credits | Best For |
|---|---|---|---|
| Free Trial | Free | 200 (one-time) | Trying Bullseye |
| Starter | $179 | 400 | Seed-stage SaaS, micro-agencies |
| Growth | $399 | 1,000 | Series-A GTM pods |
| Scale | $699 | 2,500 | 15-seat sales organizations |
| Expansion | $999 | 5,000 | RevOps teams, large agencies |
| Enterprise | Custom | Custom | 5,000+ credits per month |
For a full comparison of plans, credits, overage rates, and features, see Plans & Credits.
Quick Links
| Topic | Description |
|---|---|
| Plans & Credits | Full plan comparison, credit mechanics, annual pricing |
| Manage Your Subscription | Upgrading, downgrading, billing portal, cancellation |
| Organization Settings | Profile, domains, verified domains, general settings |