Organization Settings

Organization settings control your profile, domains, and general configuration. Access them from Settings in the Bullseye dashboard.

Organization Profile

The organization profile contains basic information about your account.

Field
Description

Organization name

The display name for your organization (e.g., your company name)

Billing email

Email address for invoices and billing notifications

Timezone

Used for reporting and date ranges in the dashboard

To update your profile:

  1. Go to Settings > Organization

  2. Edit the fields you want to change

  3. Click Save

Domain Management

Domains define which websites are associated with your organization. Bullseye uses domains to:

  • Attribute visitor identifications to your organization

  • Ensure the tracking pixel is installed on approved sites

  • Support domain verification for security and credit accuracy

Adding a Domain

  1. Go to Settings > Domains (or Settings > Organization > Domains)

  2. Click Add domain

  3. Enter the domain (e.g., example.com or www.example.com)

  4. Save

Add both root and www variants if you use them (e.g., example.com and www.example.com).

Removing a Domain

  1. Go to Settings > Domains

  2. Find the domain and click Remove or the trash icon

  3. Confirm the action

Removing a domain stops Bullseye from processing traffic from that domain. Visitor identifications from that domain will no longer be attributed to your organization.

Verified Domains

Domain verification confirms that you control the domain and that traffic from it should be credited to your organization. Verification helps prevent:

  • Unauthorized use of your tracking pixel on other sites

  • Credits consumed by traffic from domains you do not own

How Verification Works

  1. Add the domain in Bullseye

  2. Bullseye provides a verification method (e.g., DNS record or meta tag)

  3. Add the verification record to your domain's DNS or HTML

  4. Bullseye checks the record and marks the domain as verified

Until a domain is verified, Bullseye may limit or exclude traffic from that domain, depending on your configuration. Check your organization settings for the exact behavior.

Verification Methods

  • DNS (TXT or CNAME) — Add a record to your domain's DNS. Recommended for production.

  • Meta tag — Add a meta tag to your site's <head>. Useful when you cannot modify DNS.

Follow the instructions shown in the Bullseye dashboard for your chosen method.

General Settings

Additional settings may be available depending on your plan:

  • Default ICP — The Ideal Customer Profile used when no specific ICP is selected

  • Lead routing — Default routing rules for identified visitors

  • Integrations — Enable or disable CRM and ad platform connections

  • Webhooks — Configure webhook endpoints and events

These settings are typically found under Settings > Organization or in dedicated sections (e.g., Settings > Integrations).

Who Can Change Settings

Organization settings can usually be changed by organization owners and admins. Billing-related changes (e.g., payment method, plan) may require owner permissions. Check your Team Management configuration for role-based access.

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