Pageview History

Bullseye tracks the complete browsing journey for every identified visitor. This pageview history shows what pages they viewed, when, and how they arrived — giving you clear intent signals for sales and marketing.

What Is Captured

For each session, Bullseye records:

Data Point
Description

Landing page

First page the visitor saw in the session

Entry page

Page where the session started

Pages visited

Every page viewed during the session, in order

Exit page

Last page before leaving

Session timestamps

Start and end time of the session

Referrer

URL or source that brought the visitor to your site

UTM parameters

source, medium, campaign, term, content (when present)

Device type

Desktop, mobile, or tablet

Geographic location

Country, region, city

Where to View It

Pageview history appears on each Visitor Profile as a chronological timeline. You can see:

  • Which pages the visitor viewed

  • The order of page views

  • When each view occurred

  • Session boundaries (when one session ended and another began)

How to Use It

  • Intent signals — Visitors who hit pricing, features, or case studies often show stronger buying intent

  • Personalization — Reference specific pages in outreach ("I noticed you were looking at our integration options")

  • Lead scoring — Combine pageview depth and recency with ICP fit for prioritization

  • Content insights — Identify which pages attract and engage your best prospects

Session Boundaries

A session typically represents a continuous period of activity. When a visitor is inactive for a defined period or closes the browser, a new session begins on their next visit. Session boundaries help you distinguish between single, deep dives and multiple return visits.

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